Glaxo: A History to 1962

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Cambridge University Press, 26 нояб. 1992 г. - Всего страниц: 406
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Glaxo is the world's second largest pharmaceutical multinational. This study of the company, from its beginnings to 1962, is based on unprecedented and unparalleled archival access to the company records. It gives a detailed account of the global operations of Glaxo, and describes not only the evolution of this international business, but studies its research and development programmes, its products, and its marketing and management. It is a story of power, money and drugs, the first comprehensive study of a UK-based drugs company and the only scholarly study yet written of a front-ranking world company.
 

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Содержание

Introduction
1
The Nathans and proprietary foods 19031918
17
Boom and depression for Glaxo and the Nathans
46
Glaxo Laboratories Ltd
68
Early internationalisation and the growth of overseas
98
the Second
135
Pharmaceuticals triumphant 19461962
155
The development and commercial exploitation
200
North and South America
242
India and Pakistan
273
Australia and New Zealand
298
South Africa
315
Glaxo in Europe
338
Epilogue
362
Notes
377
Select bibliography
397

Glaxo Laboratories and the international development
225

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